Memories of Milan

Jill and I used to work for the same magazine – that’s how we met. It wasn’t a glamorous job at all, but once a year our employers would send both of us to the Milan Furniture Fair. Rainy, busy, disorientating, boring and fun, I haven’t been for ages.

zona tortona milan

But this year I really felt I enjoyed it remotely through the magic of Twitter. Instead of product pics from PRs, you can now see people’s snaps of the big queues and packed parties. Almost like being there, but without the hangover.

Viveinne Westwood milan

Vivienne Westwood party queue. Image by 100% Design

My memories of it are trekking across town on the tram, following a sketchy map down wind-tunnel streets to find warehouses on the outskirts. Once there you’d pass handsome design boys playing football in the courtyard and wonder if you were in the right place. Then suddenly that PR girl from Fulham would appear and guide you through to look at three-legged tables and chairs made of balloons, or whatever conceptual thing was going on that year.

Milan 2013 trends

Milan trends montage by Kirsty Whyte

In the evening, off to parties in fashion boutiques where you’re in fear of spilling prosecco on the cashmere sweaters or falling down the stairs. Everyone scanning everyone over shoulders. Being left chatting to architects with a bee in their bonnet.

Vivienne Westwood party Milan

DJ at Vivienne Westwood. Image by Camron PR

If weren’t able to make it to Milan this year then I suggest you do what we’re doing, and recreate the experience at home. Pour yourself a super-strength espresso. Serve up a lump of parmesan, eaten off cocktail sticks. Turn down the heating so it’s just a bit colder than you’d like. And check out this bumper gallery of 100+ Milan highlights, from Wallpaper.

Bar Victoria Milano

The whole thing of watching it on Twitter has made me want to go next year. I can picture it now. A bit of a mooch around Zona Tortona, then dinner at Bar Victoria (above), always, then bed.

2 Responses to “Memories of Milan”

  1. Helene
    April 18, 2013 at 4:01 pm #

    Dream on! I expect it will only be the directors of Myfriendshouse that get to go next year….maybe.

  2. myfriendshouse
    April 18, 2013 at 5:08 pm #

    A certain law student used to live in Milan so he was keen…

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